The Rhetorical Analysis Of A Heros Journey - 1207 Words

A Hero’s Journey Jesyka Long Rose State College Abstract In society today, consumerism is a major component in the lives of not only Americans, but around the world. People are constantly looking for the next best thing to replace the things they already have. The purpose of this essay is to break down consumerism by using rhetorical analysis on the commercial for Kia’s new crosstrek, the Niro. This commercial relies heavily on the appeal to humor by having unrealistic, comedic actions. Along with humor, it establishes credibility by having a well-known comedic actress, Melissa McCarthy, as the star. The advertisement also plays on a person’s wanting to be a hero by having the commercial title be â€Å"Hero’s Journey.†Ã¢â‚¬ ¦show more content†¦The Kia Niro has high quality steel to reinforce the structure of the car, as well as an â€Å"advanced air-bag system† (K., n.d.). This advertisement also uses major topics in today’s society to draw people in. In the first section of the commercial, it uses whale extinction and McCarthy trying to save them. Secondly, it uses deforestation and the efforts to save the trees as another environmental draw-in. In the third slot, it focuses on global warming and the melting ice caps. And lastly, the commercial uses the extinction of rhinos (K. 2017.). This establishes Ethos by showing that the company is aware of the problems in the world today. These environmental issues have been a problem for several years, and there are many people that are concerned for them. By using them to pull people in, they are opening their audience to not only people who like the outdoors, but also to people who want to be heroes. Pathos The comedy that is throughout the Kia Niro’s advertisement is an appeal to pathos. Laughter is said to be medicine for the soul, and the commercial uses this well to their advantage. Kia uses Melissa McCarthy attempting to save the whales. Then she is trying to stop the deforestation. She is then seen protecting the ice caps. And as the finale, she is protecting the rhinos (K. 2017.). While all the issues are quite serious, laced with a comedic element allows them to be more manageable to the averageShow MoreRelatedRhethorical Analysis Movie Shrek1709 Words   |  7 PagesSalma Segebre Ms. Krivel AP Language October 5, 2012 Shrek Rhetorical Analysis Essay People have always watched fairytales at a very young age, growing up to believe in them. Some watched them to obtain some kind illusion, for pure entertainment, and others for the sake of love. However, not every fairytale has a purpose of giving us an illusion, of entertaining us, or making us believe in love. Shrek is not a typical fairytale. Even though many people see Shrek alongRead MoreSacrifice And Saving Private Ryan4254 Words   |  18 PagesSacrifice and Saving Private Ryan Spencer Beck Communication 301 May 8th, 2015 Introduction Significance and Rhetorical Problem Saving Private Ryan has been a huge commercial success since its release in 1998. According to Boxofficemojo.com, Saving Private Ryan’s worldwide gross is $481,840,909 with over half that just from the domestic US market alone. Not only was this film a financial success, it is also critically acclaimed. The film has won 79 awards; five of those

Meursault Justifies Murder - 1107 Words

The emotionless anti-hero, Monsieur Meursault, embarks on a distinct philosophical journey through The Stranger. Confident in his ideas about the world, Meursault is an unemotional protagonist who survives without expectations or even aspirations. Because of his constant indifference and lack of opinions about the world, it can be denoted that he undergoes a psychological detachment from the world and society. It is through these characteristics that exist in Meursault that Camus expresses the absurd. Starting from the very first sentence of the book, â€Å"Maman died today. Or maybe yesterday, I don’t know.† (Camus 1) The indifferent tone from these short sentences convey a rather apathetic attitude from Meursault’s part. Not only does he not†¦show more content†¦Society was unable to comprehend Meursaults apathetic reasons for the murder and attempts to rationalize with it through the trial to try to come to an understanding as to what may have incited his actions. Meursault experiences a philosophical triumph as his execution dates nears, due to his acceptance of the absurd, which confirms his identity; much like the absurd world, he doesn’t acknowledge human experiences and relationships. He is content with this, and welcomes the crowd, confident that nothing can take away his satisfaction. This shows that while he gains philosophical peace, he still is unable to grapple with interpersonal relationships and the role he was intended to play in society. Meursault does not overcome society’s judgment, but rather revels in the hatred. Through his conversation with the chaplain, Meursault discovers happiness in the fact that the absurd world mirrors his own indifference. Meursault compares his beliefs about life to those the chaplain holds, and comes to some finality in his thought process. He settled on a firm stance, â€Å"sure about [himself], about everything, surer than [the chaplain] could ever be, sure of my life and sure of the death waiting for me† (Camus 108). Meursault becomes infatuated with the absurd world, rather than rejecting it in disgust or horror. He strongly identifies with the absurdity, â€Å"opening up to the gentle indifference of the world† (CamusShow MoreRelatedThe Stranger by Camus1492 Words   |  6 Pagescontinue the pattern and attempt to create a sense of rational structure. Albert Camus explores this theory of â€Å"absurdity† in his narrative novel The Stranger, through his character Monsieur Meursault. The novel follows Meursault through his seemingly senseless life which perpetuates to his senseless murder of another man. Throughout his trial, the reactions to his lack of reasoning display this particular theory front center. Within a excerpt from the latter of his trial chapter, Camus’s use ofRead MoreAnalysis Of The Novel The Stranger988 Words   |  4 PagesIn the novel, ‘The Stranger’, by Albert Camus, the author creates an abs urd anti-hero in Meursault to demonstrate that, because life is random and inexplicable one has to acknowledge that they don’t have control over events that transpire and that only with hope can one can contribute meaning to a meaningless existence. The randomness of life is demonstrated through the events in Meursault’s life. Meursault is thrown into the situation where he is given a promotion by his boss. â€Å"He was planningRead MoreThe Futile Search For Reason1348 Words   |  6 PagesMeursault’s lack of motive in the murder of the Arab man illustrates how there is no logical reason behind the events of life. After the fight against the Arab men, Meursault follows Raymond back to the beach, when Raymond contemplates whether or not to shoot them with his gun. Meursault recounts, â€Å"I thought that if I said no he’d get himself worked up and shoot for sure. All I said was, ‘He hasn’t said anything yet. It’d be pretty lousy to shoot him like that’† (56). Meursault has always looked at situationsRead MoreMeursault Is An Absurdism1499 Words   |  6 Pagesnovella by Albert Camus, takes place in the early 1940s and revolves around Meursault, a French Algerian. Developed through a presentation of his own thoughts, it grows clear that Meursault is an absurdist. He believes that his actions lack significance, refuses to analyze himself beyond his physical needs, and does not find logical meaning within the surrounding world. As a result of these components of his character, Meursault repeatedly fails to adopt the norms of others. His existence consequentlyRead MoreEssay on myth of sisyphus975 Words   |  4 Pagesoutside influences. We create our own human nature through these free choices. We also create our values through these choices. Paragraph 1: Transition statement: These prominent ideas have been analyzed in various texts to specifically justify a philosopher’s interpretation for the life of an individual. This particular theme can be seen Through the comparison between Myth of sisyphus and Dostovesky’s works. Though they both believe in the existence of an individual that the societyRead More The Stranger Essay879 Words   |  4 Pagesmorality, and how much emphasis should placed on following this certain ethical structure. Albert Camuss main character, Meursault, is depicted as a nonconformist that is unwilling to play societys game. Through Meursaults failure to comply with societys values and conform to the norm, he is rejected and also condemned to death by society. He is tried for the crime of murder, but is not judged solely on his actions during the aforementioned crime. He is judged on his specific actions that societyRead More Comparing Albert Camus The Stranger (The Outsider) and Jean-Paul Sartres Nausea2131 Words   |  9 Pagescause and effect by providing no motive for the murder of the Arab, and resists a reductive reading of itself as a case history of a monster. The novel contrasts its refusal to interpret with the coherent narrative that the prosecutors create. The Stranger and Nausea explore similar strategies as they interrogate ways to view the world without a system of interpretative illusions. Nausea refuses to assign order to its events by choosing not to justify them with psychology or cause. Roquentin findsRead MoreAnalysis Of The Way Meursault 1335 Words   |  6 PagesThe way Meursault reacts to his surroundings throughout the first part of the book is especially noticeable in chapter 1. Within this chapter, you may notice that he talks more about the setting of places and the moods of others than he does his own emotions. The story starts off with Meursault stating that his mother died that day. Following this, he attends a vigil which he says is fifty miles away. Instead of telling us how he feels about the loss of his mother, he proceeds to tell us that heRead More The Stranger Essay1301 Words   |  6 PagesWhile reading The Stranger I noticed that traits that Albert Camus character depicts in the book are closely related to the theories of Sigmund Freud on moral human behavior. Albert Camus portrays his character of Meursault as a numb, emotionless person tha t seems to mindlessly play out his role in society, acting in a manner that he sees as the way he’s supposed to act, always living in the moment with his instincts driving him, and if the right circumstance presents itself the primal deep seededRead More Absurdity in Albert Camus’ The Stranger Essay2431 Words   |  10 Pagesof absurdity, that person may appear to be alienated or exiled or a stranger, much like Meursault in The Stranger. For Woelfel, what is later described as absurdity by Camus comes out in two passages in The Stranger. When Meursault is asked why he shot the Arab, because of his understanding of himself and the world being absurd, he answers it was because of the sun (Camus 103). Also just before Meursault is being executed, he thinks to himself about the gentle indifference of the world (Camus

Comparison Paper free essay sample

The purpose of this paper is to address differences between public and community health, research public health resources on a borough, state, and national level as well as review a brief history of those agencies. Whereas public health and community health is often used interchangeably, public health is coordinated on a national, state, and borough scale and public health is a profession that includes more than just nurses. Public health can include emergency personnel, health educators, public officials, public health nurses, social workers, and community individuals. Community health uses information and implements the research from public health arenas to a specific population. Laws are enacted at a local, state, and the national level that enforce public health (Stanhope Lancaster, 2008). â€Å"The local health department has direct responsibility to the citizens in its community or jurisdiction† (Stanhope Lancaster, 2008, p. 59). The Municipality of Anchorage, according to the last census projected 295,570 residents in Anchorage and 91,946 in the Matanuska-Susitna Borough (United States Census 2010, n. d. ). According to Municipality Of Anchorage (n. d. ), â€Å"The Anchorage Department of Health Human Services enhances the quality of life for the people of Anchorage by promoting good physical and mental health, preventing illness and injury, protecting the environment, and providing helping services to people in need† (Health and Human Services). They offer services not limited to the following: Sexually transmitted disease treatment and testing, family planning services, immunization, women’s health services, and communicable disease testing and control. Medical care is never denied due to an inability to pay. The City of Anchorage was first incorporated on November 23, 1920 and on September 15, 1975 it became the Municipality of Anchorage combining what was called the Greater Anchorage Area Borough with the city. The Municipality of Anchorage Health and Human Services is responsible for an area of approximately 1,961. 1 square miles. (Municipality Of Anchorage, n. d. ). The state of Alaska Department of Health and Social Services offers direct and indirect health care services to the public such as family planning, immunizations, home care, epidemiological investigations, health education, community assessment, and community partnering (My Alaska, n. d. ). These services are available to Alaskan residents on a sliding scale. At this time, Alaska has goals for improving the health of Alaskan residents at the state and local regions called Healthy Alaskans 2020. It must be remembered that Alaska has been a state for just over 50 years and although it is the largest state in the nation, it has the lowest population density per square mile of any state in the nation (â€Å"My Alaska†, n. d. ). According to Alaska Historical Society (n. d. ), â€Å"On January 3, 1959, President Eisenhower proclaimed Alaska to be the forty-ninth state of the United States† (When did Alaska become a state? . The national system responsible for the health and welfare of United States citizens is the U. S. Department of Health and Human Services. â€Å"HHS is charged with regulating health care and overseeing the health status of Americans† (Stanhope Lancaster, 2008, p. 56). A newer division, Office of Public Health Preparedness was added after September 11, 2011 to assist with preparing for bioterrorism at the state and national level (Stanhope Lancaster, 2008). The U. S. Public Health Service (PHS) has eight agencies and is a large part of HHS. The agencies are, â€Å"Agency for Toxic Substances and Diseases Registry; Centers for Disease Control and Prevention; Food and Drug Administration; Health Resources and Services Administration; Indian health Services; National Institutes of Health; and Substance Abuse and Mental Health Services Administration† (Stanhope Lancaster, 2008, p. 56). The HHS evolved from an act in 1798 for setting up hospitals to care for seamen and Marines. Later, in 1798, the Quarantine Act firmly removed the power to quarantine away from the state and placed it at a national level. This began an emergence of health care policy at a national level. The hospital system for the seamen and Marines in 1906 became the Public Health Service. There continued an emergence of national health care advocacy. The federal government created the Children’s Service in 1912, Bureau of Indian Health Service in 1921; the National Hygienic Laboratory in 1930 later renamed to National Institutes of Health, the Federal Food, Drug, and Cosmetic Act of 1938 later becoming the Food and Drug Administration, the Communicable Disease Center in 1946 and later renamed Center for Disease Control and Prevention. In 1953, According to U. S. Department of Health And Human Services (n. d. , â€Å"The Cabinet-level Department of Health, Education, and Welfare was created under President Eisenhower, officially coming into existence April 11, 1953. In 1979, the Department of Education Organization Act was made law, providing for a separate Department of Education. HEW became the Department of Health and Human Services, officially arriving on May 4, 1980â⠂¬  (Historical Highlights). The borough, state, and national health resources have evolved over time to promote health as well as in response to historical events and epidemics. The goals and focus recently have become much more focused on promoting health. Although some may use public health and community health interchangeable, public health is a profession, â€Å"a system and social enterprise† (Stanhope Lancaster, 2008, p. 255). Public health is what society does in order to ensure health among communities it is responsible for. (Stanhope Lancaster, 2008). Community health is focused on a group of individuals defined as a community either by geography, needs, or perhaps special interest. â€Å"In most definitions, the community includes three factors: people, place, and function† (Stanhope Lancaster, 2008, p. 97).

Money In The 90S Essays - Music Industry, Music, Sound, Startup Cult

Money In The 90'S Money in the 90's What do you do when you suddenly inherit money? Are you supposed to run out and spend it like crazy? Are you supposed to put it all in the bank? Do you tell anyone you have your money and where you got it from? These are all questions that went through my head as I turned 18. I was an overnight rich person. What was I to do? Ever since I can remember, my mother has been telling me, when you turn 18 you are going to get the money your Daddy left for you. For some reason I never really believed her. I thought that I would get about $2,000 or something and be able to buy a nice computer for college or something along those lines. I never thought I would be able to buy a house. I dont even want or need a house, but all of a sudden I am able to buy one. I did not grow up poor by any means, but I was not the kid on the street with money to toss out either. Now that I had money, what was I supposed to do with it? The first thing I did when I got my money was hug my mother really tight. Ever since I was 2 she had been paying taxes on it, investing it, making sure it was safe, and tons of other things she really did not have to do. She did it all out of the kindness of her heart. When the judge in control of my funds would be a dork and send us a nice little letter saying that he was sorry but had decided to move the money from a 10% interest account to a 4% account, my mother would be talking to our lawyer and trying to get it back to the good interest rate. We would always be getting letters like that, so having dinner with a man who charged us $250 an hour was not unusual. Even then I never realized that I would be getting actual money. I must have been in some kind of a dream land, but it did not make any sense until one certain rainy Monday. That Monday I had gotten called out of band by my lawyer, who to my suprise, was standing in my high school hallway. He handed me a stack of documents about 4 inches thick and instructed me to sign on various pages. I did so, and afterwards he gave me this big smile. Congratulations, Beth. You now are in control of your money. I asked him exactly how much I had to spend and he directed me to the bottom of the next to last page. I stared at an unbelievable figure - $84,000. Was my lawyer serious? I actually had a bank account somewhere with my name on it that contained that much money? I could go out and by a new car and give each of my friends cars? I did not understand how overnight I had gone from my little dream world to reality. I now had a bunch of dilemas to deal with, and I was not sure I even wanted them. Would having money change me? That was a major concern of mine for a long time after I got my money. I did not want to become one of those superficial people that depend on money to make them happy. On the other hand, now that I could afford to get nice things, I wanted to take advantage of it. I could now go out and buy a nice computer for college, maybe buy a new car, and finally get some new clothes. The last time I had money to spare on clothes, I was in the 6th grade, so I think I was a little overdue for a trip to the mall. Clothes, a computer, and a car seemed very shallow to me, so I decided to get some advice on what to do with my fortune. I did not want to spend all of my money and then wake up one day and realize it was all gone and I had to hunt for tuition. That would be the last thing in the world I would ever want. Randy Baird worked for American Express at the time, although now he works for Prudential Securities, and he was more than

Free Essays on A Worn Path

Life’s Journey Every person, living and dead, has a story to be told. Phoenix Jackson is no exception. Some may perceive the story on Phoenix’s journey to town in a sad light. Each journey however, must have some trials and tribulations just as Phoenix does during her trip. Phoenix’s difficult journey to town seems to indicate that the struggles she has endured throughout her life enable her to possess the wisdom to overcome many obstacles. Throughout her journey Phoenix endures a number of problems not allowing any of them distract her from her goal. Before she gets very far she finds herself entangled in a thorn bush that with some persistence she frees herself from. This seems to indicate the difficulty of the impending travel ahead. The path soon comes to a small creek only to be crossed by walking the log that makes the path. This is obviously no easy feat for an old woman walking unsteadily with a cane. Yet Phoenix makes it across safely. Through barred wire and after a tumble into a ditch she finally makes it safely and unharmed into town. Even the younger more capable hunter exclaims â€Å"Why, that’s too far† when he hears of her destination (McMahan 292). Phoenix does make it to town despite the difficulty of the journey and proves she has the persistence and wisdom of her years to enable her to survive. Three times during her trip Phoenix shows her wisdom by obtaining things from various people along her way. She shows her abilities first by managing to obtain money from a hunter who claims â€Å"Id give you dime if I had any money with me† (McMahan 294). To accomplish this she must distract the hunter from realizing he lost this valuable commodity. She pretends to be interested in watching his dog chase a cur and he subsequently goes off to do just that. She then quickly assumes possession of the fallen nickel. Secondly, she comes across a woman who obviously look down at Phoenix. T... Free Essays on A Worn Path Free Essays on A Worn Path You Can’t Trick Me Death is always lurking around us. Nobody really knows when death will come knocking at his or her door. In her short story, â€Å"A Worn Path,† Eudora Welty uses many different symbols that convey an underlying meaning that death is lurking around every corner and around every bend in the road. Some of these symbols include the title itself, â€Å"A Worn Path,† the rustling in the bushes, Phoenix Jackson’s dress catching in the bush, and the scarecrow and the black dog. All of these symbols represent death in one way or another. The first symbol is the title of the story and how it brings Phoenix Jackson to her journey of â€Å"A Worn Path.† This path is familiar to Phoenix, for she has traveled down it her entire life. As Phoenix starts her long journey through the deep ominous woods, she knows anything could happen if she is not careful. With her ears and senses alert, she makes slow but steady steps into the woods. Phoenix hears rustling in the bushes as she makes her way along the path. Phoenix does not see anything, but she thinks the wild animals might try to get her, so she says â€Å"Out of my way all you foxes, owls, beetles, jack rabbits, coons and wild animals!† (87). The path Phoenix takes is the path of her life. She knows death lurks behind every shadow and can take on any form or shape. The rustling in the bushes represents the evil that could cross her path and interrupt her way of life. People can sense when their time of existence is near the end. They will take painstaking care to look presentable when entering Heaven. Phoenix’s â€Å"long dark striped dress† gets caught on a bush, and to her this is not acceptable. She says, â€Å"Thorns, you doing your appointed work. Never want to let folks pass† (87). Phoenix finally frees herself from the bush. Death plays many games, and this is one more that Phoenix has endured and overcome. At times people feel like the devil has a hold on them. The ... Free Essays on A Worn Path A Vital Path Life is full of purposeful journeys. These journeys are often taken to overcome, to succeed, or to protect. In Eudora Welty’s short story â€Å"A Worn Path,† the elderly Phoenix Jackson sets out on one of these voyages. Her trip down the path is a vital part of her life and essential to the survival of her grandson and herself. Beginning her perilous trip to town, Phoenix confidently exclaims, â€Å"’Out of my way all you foxes, owls, beetles, jack rabbits, coons, and wild animals!†¦I got a long way.’† Phoenix knows what trials she must face, and she is determined to overcome them. When her eyesight fails her and she is caught in brambles, she works intently to remove them from her tangled skirts and continues along her way. Phoenix encounters even more challenge when the initially amiable hunter becomes unpleasant and disrespectful and tries to frighten her into going home. Needless to say, Phoenix is not deterred; she says, â€Å"’I bound to go on my way, mister,’† and continues down the path. Surmounting these challenges keeps Phoenix determined to complete her journey. Phoenix’s trip down the path is crucial to her sick grandson. Her love for him runs deep and she knows that she must make this journey for him. Without Phoenix’s resolve to repeatedly travel to town for medicine, her grandson’s illness may take his life. If that were to occur, because of Phoenix’s old age, she may no longer have the will to keep living. Phoenix also makes the journey for herself. The old woman’s name alludes to the fabled Egyptian phoenix that, after five hundred years of life, consumes itself in flames and is resurrected from its ashes. Like the bird, Phoenix Jackson periodically makes her journey and is, in a sense, reborn from her experience. When she skillfully crosses a log over a creek and says, â€Å"’I wasn’t as old as I thought,’† it is clear that the trials Phoenix faces on the path g... Free Essays on A Worn Path Life’s Journey Every person, living and dead, has a story to be told. Phoenix Jackson is no exception. Some may perceive the story on Phoenix’s journey to town in a sad light. Each journey however, must have some trials and tribulations just as Phoenix does during her trip. Phoenix’s difficult journey to town seems to indicate that the struggles she has endured throughout her life enable her to possess the wisdom to overcome many obstacles. Throughout her journey Phoenix endures a number of problems not allowing any of them distract her from her goal. Before she gets very far she finds herself entangled in a thorn bush that with some persistence she frees herself from. This seems to indicate the difficulty of the impending travel ahead. The path soon comes to a small creek only to be crossed by walking the log that makes the path. This is obviously no easy feat for an old woman walking unsteadily with a cane. Yet Phoenix makes it across safely. Through barred wire and after a tumble into a ditch she finally makes it safely and unharmed into town. Even the younger more capable hunter exclaims â€Å"Why, that’s too far† when he hears of her destination (McMahan 292). Phoenix does make it to town despite the difficulty of the journey and proves she has the persistence and wisdom of her years to enable her to survive. Three times during her trip Phoenix shows her wisdom by obtaining things from various people along her way. She shows her abilities first by managing to obtain money from a hunter who claims â€Å"Id give you dime if I had any money with me† (McMahan 294). To accomplish this she must distract the hunter from realizing he lost this valuable commodity. She pretends to be interested in watching his dog chase a cur and he subsequently goes off to do just that. She then quickly assumes possession of the fallen nickel. Secondly, she comes across a woman who obviously look down at Phoenix. T... Free Essays on A Worn Path In Eudora Welty’s "A Worn Path" the conflict was not apparent at the very beginning. What was a poor, elderly sick woman doing gallivanting in the forest during the dead of winter? The reason became clear towards the conclusion of the story as the action revealed that the conflict was obtaining the necessary medicine for her grandson. When this conflict became obvious, another question came to mind. What kind of society did this woman live in that she had to go all the way from her home in the countryside to the city by herself to get the medicine? The conflict being illustrated is that of an individual versus society and the four problems that Phoenix faces as a result of this was her old age, her health, her grandson’s health and her state of poverty. "Her eyes were blue with age. Her skin had a pattern all its own of numberless branching wrinkles†¦" (paragraph 2). This quotation was one of many indications of Phoenix Jackson’s old age. Normally, in society there are benefits for the elderly and those of the golden age. There are various organizations that help people who are over the age of sixty-five. They also provide various services towards them such as meals on wheels. Was there not someone who could have delivered the medicine to this woman of nearly 100 years of age? Perhaps Phoenix Jackson was too shy or had too much pride to ask for a service of that nature. The doctors from the medical building knew about the condition of Phoenix’s grandson and did nothing to try and help. This showed the lack of respect that was present in the society. In today’s society, someone of that age commands and deserves the proper respect. The next conflict that plagued her is that of her health. "She carried a thin, small cane made from an umbrella, and with this she kept tapping the frozen earth in front of her," (paragraph 1). In the preceding quotation, there was one important note that readers should take into consideration... Free Essays on A Worn Path I need a Summary of the Worn Path:A Worn Path by Eudora Welty It was December- a bright frozen day in the early morning. Far out in the country there was an old Negro woman with her head tied in a red rag, coming along a path through the pinewoods. Her name was Phoenix Jackson. She was very old and small and she walked slowly in the dark pine shadows, moving a little from side to side in her steps, with the balanced heaviness and lightness of a pendulum in a grandfather clock. She carried a thin, small cane made from an umbrella, and with this she kept tapping the frozen earth in front of her. This made a grave and persistent noise in the still air that seemed meditative, like the chirping of a solitary little bird. She wore a dark striped dress reaching down to her shoe tops, and an equally long apron of bleached sugar sacks, with a full pocket: all neat and tidy, but every time she took a step she might have fallen over her shoelaces, which dragged from her unlaced shoes. She looked straight ahead. Her eyes were blue with age. Her skin had a pattern all its own of numberless branching wrinkles and as though a whole little tree stood in the middle of her forehead, but a golden color ran underneath, and the two knobs of her cheeks were illumined by a yellow burning under the dark. Under the red rag her hair came down on her neck in the frailest of ringlets, still black, and with an odor like copper. ...

Founding of Connecticut Colony

Founding of Connecticut Colony The founding of the Connecticut colony began in 1636 when the Dutch established the first trading post on the Connecticut River valley in what is now the town of Hartford. The move into the valley was part of a general movement out of the Massachusetts colony. By the 1630s, the population in and around Boston had grown so dense that settlers began to spread out throughout southern New England, concentrating their settlements along navigable river valleys such as those in Connecticut. Founding Fathers The man credited as the founder of Connecticut was Thomas Hooker, an English yeoman and clergyman born in 1586, at Marfield in Leicester, England. He was educated at Cambridge, where he received a Bachelors in 1608 and a Masters in 1611. He was one of the most learned and powerful preachers of both old and New England and was the minister of Esher, Surrey, between 1620–1625. He was the lecturer at St. Marys Church at Chelmsford in Essex from 1625–1629. Hooker was also a nonconformist Puritan, who was targeted for suppression by the English government under Charles I and was forced to retire from Chelmsford in 1629. He fled to Holland, where other exiles had sought refuge. The First Governor of Massachusetts Bay Colony, John Winthrop, wrote to Hooker as early as 1628 or 1629, asking him to come to Massachusetts. In 1633, Hooker sailed for North America. By October, he was made pastor at Newtown (now Cambridge) on the Charles River in the Massachusetts colony. By May of 1634, Hooker and his congregation at Newtown petitioned to leave for Connecticut. In May 1636, they were allowed to go, and they were provided a commission by the General Court of Massachusetts. Hooker, his wife, and his congregation left Boston and drove 160 cattle southward, founding the river towns of Hartford, Windsor, and Wethersfield. By 1637, there were almost 800 people in the new colony of Connecticut. New Governance in Connecticut The new Connecticut colonists used Massachusetts civil and ecclesiastical law to set up their initial government. Most people who came to the American colonies came as indentured servants or commons. According to English law, it was only after a man had paid or worked off his contract that he could apply to become a member of the church and own lands. Freemen were men who had all the civil and political rights under a free government, including the right to vote. In Connecticut, whether a man was indentured or not, if he entered the colony as a free person, he had to wait over a one- to two-year probationary period, during which he was closely observed to make sure he was an upright Puritan. If he passed the test, he could be accepted as a freeman. If not, he could be forced to leave the colony. Such a man could be an admitted inhabitant but was only able to vote after the General Court accepted him to freemanship. Only 229 men were admitted as freemen in Connecticut between 1639 and 1662. Towns in Connecticut By 1669, there were 21 towns on the Connecticut River. The four main communities were Hartford (established 1651), Windsor, Wethersfield, and Farmington. Together they had a total population of 2,163, including 541 adult males. Only 343 were freemen. That year, the New Haven colony was brought under the Connecticut colonys governance. Other early towns included Lyme, Saybrook, Haddam, Middletown, Killingworth, New London, Stonington, Norwich, Stratford, Fairfield, and Norwalk. Significant Events From 1636 to 1637, the Pequot War was fought between the settlers in Connecticut and the Pequot Indians. By the end of the war, the Pequot Indians were decimated.The Fundamental Orders of Connecticut were created in 1639. Many believe that this written Constitution would become the basis for the later United States Constitution.The Colony Charter was accepted in 1662.King Philips (the Wampanoag leader Metacomet) War, in 1675, was the result of increasing tensions between Native Americans and Europeans in southern New England.The Connecticut colony signed the Declaration of Independence in October 1776.

Project paper on Addison Disease Research Example | Topics and Well Written Essays - 750 words

Project on Addison Disease - Research Paper Example so leads to the secretion of androgens which are important for the normal sexual development in a person along with the proper hair distribution (GANONG, 2005). In Addison’s Disease the hormone that is initially and mainly affected is aldosterone. It is then that cortisol and the androgens follow. The laboratory findings indicate the ionic imbalance led to by aldosterone deficiency. The decreased levels of sodium arise because the ions cannot be reabsorbed due to the absence of aldosterone and hence they are lost in urine which results in low levels of the sodium ions in the blood. At the same time potassium ions which are exchanged for sodium in the kidney tubules with the assistance of this hormone do not get excreted and this results in high levels of potassium in the blood and hence the condition hyperkalemia. The retention of hydrogen ions also occurs because aldosterone plays a role in the excretion of hydrogen ions. Thus this results in increased levels of hydrogen ions and resultant acidosis. Retention of chloride cannot occur due to decreased aldosterone as well which results in low levels of chloride ions in the blood. Anot her reason for low chloride level is that there is an exchange of chloride with the bicarbonate in the cells. This is because bicarbonate is required for the compensation of the acidosis which has resulted and hence the chloride ions enter the cell and the bicarbonate ions are ejected in the extracellular compartment. The loss of chloride ions can also be associated with the vomiting episodes that the patient had. This is because the gastric juices contain a high content of chloride and prolonged vomiting can lead to a reduction in the level of the chloride ions. The low level of carbon dioxide is also because of the compensatory hyperventilation which results to overcome the metabolic acidosis. This occurs in the form of deep breaths and is referred to as Kussmaul breathing. This results in loss of carbon dioxide and hence the

The Art of Costume Design for TV, Film and Theatre Essay

The Art of Costume Design for TV, Film and Theatre - Essay Example Unlike other fashion and costume designers, in most instances those who work within the media industry are not able to work totally in isolation with their own ideas, they cannot just work within their own imagination. There will also be a requirement for the finished costumes produced to have paid regard to the input from a number of other department and individuals within the particular Film, TV and Theatre project. Film, Television and Theatre production companies and organisations consider costume design to be an integral and important part of the process of production. However, each of these individual media elements will impose a different approach and requirement upon the designer. However, as is the case with an actor's poor performance, costume design and construction that falls short of the standard and quality demanded will also have the affect of devaluing the final production. Evaluate the effects of costume designing to the overall impact of the TV program, theatrical play and/or movie. - this can be done by conducting a series of researches on the point of view of the viewers Unlike other fashion design, costume design in Television, Film and Theatre has a far bigger responsibility in the areas that concern artistry and creativity. Concepts regarding costume design do not only consider what the designer thinks appropriate in the story. Other concerns such as the director's opinions, the playwright, as well as timely significance of the story must be considered in costume design. Costume designers have their individual definitions of the term. These definitions are probably based on their own experiences in the field. According to Deena Appel, Austin Powers' costume designer, there is a distinct difference between fashion design and costume design. However, ones sense of fashion is yet significant in costume design. Without which, the continuity of the costume with its characters and the story may not be given as much justice. "Costume design is very different from fashion design. You learn mostly by doing, in reality. You have to have an inherent sense of fashion, but also of the body, and of storytelling, and so much of what we do is about trying to help tell the story through clothes." (http://www.cnn.com/STYLE/9907/06/appel.transcript/, para 11) Sue Blane, who is yet another

Education and Lifelong Learning Essay Example for Free

Education and Lifelong Learning Essay 1. Understand own role and responsibilities in the lifelong learning. (1.1) Having been requested to produce a brief on my roles in teaching and professional values whist teaching in this role. I have to deal with variety of personnel from different ability groups and cultures. I often have to deal with ever changing legislation such as the Joint Service Publications (JSP’s) regarding subjects taught at the training wing, as well as the JSP’s we have to work in line with the Royal logistic Corps Training and Development Team (TDT) which gives up to date changes regarding our codes of practice. some of my roles in teaching the CLM courses are teaching Military Discipline which gets updated regularly from the Army Act 2006, my other key area is Health Safety which is governed by not only the Health and Safety at work Act 1974 (HASWA) but has its own JSP for the Ministry of Defence (MOD). (1.2) As with any organisation the MOD must comply with the Equality Act 2006, as for my role in promoting Equality and valuing Diversity as mentioned earlier the Royal Logistic Corps has a very versatile group with personnel from all over the commonwealth and also having many different religions. We adapt our lessons and exercises in line with the needs of personnel who may require a different learning style than that being used with extra time given to anyone that may have dyslexia or any other learning difficulty, if a soldier requires time off for religious beliefs they will be given extra tuition for the teaching periods missed, concessions will also be made if a soldier wears headdress as part of their religion with time given before and after an event such as firing on a range where they must wear a helmet for safety reasons. Before all students arrive at the training wing they must be at a set standard as directed by the RLC which will include being at the right basic skills level for the course and at the right fitness level they are also required to carry out an initial assessment on the first day of the course to see what standard the students are at, if the student gets low marks on some of the subjects covered they might be placed as an at risk student which means they may require additional tuition during the course but this information is kept between the instructors and the student involved with constant updates being given throughout the course. Whilst the training sessions are laid down the instructors will adapt the lesson so the students understand the subject by involving them in group discussions and are encouraged to ask any questions throughout the lessons. (1.3) In my role as an instructor I am responsible for the day to day running of the training wing and am solely responsible for certain lessons such as Military Discipline, Health Safety and Tactics which involves keeping up to date with all the relevant legislation and the upkeep of the classrooms. I also coach and mentor the Junior Non Commissioned Officers in all the CLM lessons which involves evaluating them during lessons to ensure the subjects are being taught correctly and in line with the RLC’s policy. (1.4) In my role regarding identifying and meeting the needs of the learners I take great care in seeing what sort of standard they are at when they first arrive on the courses by interviewing each student after they have carried out their initial assessments and asking them if they require any additional support during the course and what expectations that they may have regarding me as there instructor. If I feel that the student is going to struggle as their assessments were not up to the standards required during the course they are informed that they are an at risk student but does not affect them in any way if there standard improves and will be given regular evaluations and updates on their performance. 2. Understanding the relationship between teachers and other professionals in lifelong learning. (2.1) Some of the boundaries I face as an instructor in the Military are maintaining a professional relationship due to other instructors having a different outlook on a subject or not doing enough research, at times the Military seem to want a subject taught even if the instructor is not qualified which puts more demands on them. (2.2)Some of the areas of referral we use for the learners are met by having all the correct equipment available during any period of teaching with no time restrictions placed, all learners are given clear guidelines and targets that will need to be met. (2.3)In my role I have certain responsibilities regarding the relationship with other members of the training team and also do all correspondence with other outside agencies that are with our evaluating area such as keeping all internal evaluations are kept up to date with the current policies and keep are lessons up to date and accurate. I am also responsible for maintaining and evaluating all learner feedback and amending lessons that the students feel need changing this is a long process as I need lessons checked by the Training and development team before I can use them. 3.Understand own responsibilities for maintaining a safe and supportive learning environment. (3.1)When maintaining a safe and supportive learning environment this will ultimately depend on the type of lesson being taught but classroom layouts will change depending on the needs of the learners, all lessons are kept short or are broken down so the learners have regular breaks so not to lose concentration. We also do a lot of interacting within the groups to make the learner feel that are giving input to the lessons. In regards to the Health safety of the learners all classrooms are laid out as per the HSE’s guidelines with all lighting, seating and blackout blinds fitted all classrooms have fixed projectors and whiteboards for interaction with mobile whiteboards for learners when they are broken down into smaller groups. A brief is given at the start of each course to ensure the learner understands that the instructors are to help and should be approached if they feel something is wrong. (3.2)To promote appropriate behaviour and respect for others I impose certain ground rules at the start of each course so the learners understand what is expected of them during the course. They are brief on all Health Safety regulations what to do and were to go in case of a fire, that no anti-social behaviour or offensive language will be tolerated and they must be punctual so not to waste the teacher’s time or the other learner’s time and to ensure they don’t interrupt during the lesson if someone else is speaking. They are briefed on classroom etiquette by ensuring the classrooms are left clean and tidy at all times and all mobile phone are turned off our on silent unless a learned has an important call to make then they are asked to leave the room. All learners are briefed to have the upper most respect for all other learners and teachers throughout the course.

Tornado Essay -- Natural Disasters Weather

A tornado is defined as a violently rotating column extending from a thunderstorm to the ground. The most violent tornadoes are capable of tremendous destruction with wind speeds of two hundred and fifty miles per hour or more. Damage paths can be more than one mile wide and fifty miles long. In an average year, eight hundred tornadoes are reported nationwide, resulting in eighty deaths and over one thousand five hundred injuries. In the body of my essay, I will tell you about types of tornadoes, where tornadoes come from, where and when tornadoes occur, the damage they inflict, variations of tornadoes, and how to detect tornadoes. There are many types of tornadoes. The average tornado is usually split up into categories based on the strength of the tornado. Most tornadoes, about sixty nine percent 69%, are considered weak, which means they usually last between one minute and ten minutes, have winds less than one hundred and ten miles per hour, and the percent of deaths that occur during these is less than five percent. Strong tornadoes, about twenty nine percent 29%, may last about twenty minutes, have winds between one hundred and ten and two hundred and five miles per hour, and the percent of deaths that are found are about thirty percent of all tornado deaths. The last category for tornadoes is violent ones. With these comes winds greater than two hundred and five miles per hour, they can last about an hour, and have seventy percent of all deaths from tornadoes. Another type of tornado is known as a waterspout. This is a weak tornado that forms over warm water. They are most common along the Gulf Coast and southeastern states. In the western United States, they occur with cold late fall or late winter storms, during a time when you least expect it to develop. They occasionally move inland becoming tornadoes that can cause a great deal of damage and many injuries. Most tornadoes evolve from energy. Tornadoes come from the energy released in a thunderstorm. As powerful as they are, tornadoes account for only a tiny fraction of the energy in a thunderstorm. What makes them dangerous is that their energy is concentrated in a small area, perhaps only a hundred yards across. Not all tornadoes are the same, of course, and science does not yet completely understand how part of a thunderstorm's energy sometimes gets focused into something as small as a tornad... ...ms using all the information they can obtain from weather maps, modern weather radar’s, storm spotters, monitoring power line breaks, and so on. These are all important tornado facts and reasons of why this phenomenon occurs. Tornadoes are natural disasters that we can not do anything about, we just have to learn to live with them and be smart about how we approach them. There is no preventing a tornado from occurring so we must merely take all the precautions so we will be safe. Bibliography: Rosenfeld, Jeffrey O.; Eye of the Storm: Inside the World's Deadliest Hurricanes, Tornadoes, and Blizzards; HarperCollins Trade Sales Dept, January 1999 Robinson, Andrew,; Earth Shock: Hurricanes, Volcanoes, Earthquakes, Tornadoes and Other Forces of Nature; Themes & Hudson Ltd., September 1993 Tufty, Barbara; 1001 Questions Answered about Hurricanes, Tornadoes, and Other Natural Air Disasters; Dover Publications, Incorporated, August 1987 Verkaik, Arjen; Under the Whirlwind; Whirlwind Books, March 1998 Miller, Norman; "How A Whirlwind Works"; Geographical Magazine, June 1999 Compton's Encyclopedia Online; www.comptons.com SKYWARN Online; www.skywarn.org

Inventory System Essay

Background of the Study Technology has taken a big leap forward in 21st century, with computer programs, electronics upgrading by the month & even by the day. Technology has influenced & greatly simplified almost in every aspect of a student’s life today. It is amazing what technology has done to our society and how dependent we have become on it. Nowadays there are so many companies using technical system to improve the quality of service of their company, but there are some companies still using manual computing for their product inventory like the Renz Trading. One of our group mates, her family is engage in a business which trades a Fire Extinguisher. In that case, it’s easy for the group to gather information from the said chosen company, to perform a new system, for its betterment. The group decided to work it out to find a system that will truly help the company. We noticed that some of their clients were not aware how important to know when will the fire extinguisher will expires, it is for their own safety. So we decided to add a system that will notify (via SMS) our clients or users that their purchased fire extinguisher will be expired one year after purchased and must be refilled again. And also to develop a computerized inventory system for Renz Trading which could help the operation of the company. 1. 3. 2 Specific Objectives The following objectives that the researcher would like to achieve. †¢ Reduce Effort. In calculating the income gain by the Renz Trading because the system will provide a report that if the company is earning from its expenses. †¢ Respond to trends faster. Nowadays, technology is much needed in the society that’s why the group aims to help Renz Trading to go with the trends by using computerized system. †¢ Improve Customer Service. In part of the system, fast transaction will be given. †¢ Reduce Cost Risk. The system also aims to have a monetary increase in their business. †¢ Accuracy of Sales Income. So like instant when the system is done, because it will provide a report about the sales income of the Renz Trading. †¢ Inform Client. By the use of SMS Notification which is part of the system. 1. 4 Significance of the study This section will provide brief description on the various significances of the study given the three categories Educational, Technological and Economic. To Company. The proposed system is important to the company because it will benefit them in terms of easy business transaction in their customers, recording their sales and monitoring their product. †¢ To Proponents. This proposed system is the most significance to the proponents in which overcoming the problems and analyzing things with the programs and data’s we’ve acquired. It feeds the proponents the experience and knowledge in which they can apply for the future jobs they indulge with. †¢ To Future Researchers. The future researchers can benefit this study in order to provide them a broad ideas and knowledge to gather information about the sales and inventory with SMS notification. 1. 5 Scope and Limitation 1. 5. 1 Scope of the study The proposed study is about the Sales and Inventory System with SMS Notification of fire extinguisher for Renz Trading. The proposed system has the capability to track, monitor and gives an alert if a specific product reaches the minimum allowance stock amount and it notify a server if the product is going to expired. A search index is also added for the users to easily track their client that need to be informed about the expiration of the purchased product, so that the client will know if they will need to replenish their purchased fire extinguisher or just buy a new one. Login account for different users will be created for database security purpose. The users that can access the system are the Owner and the Accounting clerk. The system can also provide a hard copy of daily, monthly, yearly reports; the data gathered from the users are automatically recorded on the database. 1. 5. 2 Limitation of the Study The system only handles about the sales reporting and inventory with the SMS Notification. The owner will input some needed information that will process inside the system. The Serial No. of the Fire Extinguisher which is stick onto the tank and also the date of done product made. So that, the system can notifies the Renz Trading clients. Delivering of products to customer is not part of the system. The system will print out reports if asked by the owner and of course having human intervention. 1. 6 Definition of Terms Inventory – is primarily about specifying the shape and percentage of stocked goods. It is required at different locations within a facility or within many locations of a supply network to precede the regular and planned course of production and stock of materials. Revenue – is income that a company receives from its normal business activities, usually from the sale of goods and services to customers. SMS – Short Message Service (SMS) is a text messaging service component of phone, web, or mobile communication systems, using standardized communications protocols that allow the exchange of short text messages between fixed line and mobile phone devices. Notification – The act or an instance of notifying, or to inform by means of word or a letter. Sales – is the act of selling a product or service in return for money or other compensation, it is an act of completion of a commercial activity. Clients– a person, company, or organization that uses the professional services of another. Admin –is a person employed to maintain and operate a computer system and/or network. System administrators may be members of an Information Technology (IT) or Electronics and Communication Engineering department. System – whole compounded of several parts or members, is a set of interacting or interdependent components forming an integrated whole.

Effect of Internal Controls on Financial Performance Essay

Over the past decade, Africa and other developing regions have been in the midst of tremendous changes. Market liberalization and governmental decentralization policies have interfaced with globalization and urbanization trends to dramatically transform social, political, economic and cultural lives. In this context of rapid change, SME operations can no longer remain behind serving only to meet sustenance income for their owners. SMEs engagements have to become a dynamic and integral part of the market economy. The identification of factors that determine new venture performance such as survival, growth or profitability has been one of the most central fields of entrepreneurship research (Sarasvathy, 2004). A multitude of research papers has focused on exploring various variables and their impact on performance (Bamford et al., 2004). However, in order to be able to analyze and model the performance of new ventures and SMEs, the complexity and dynamism they are facing as well as the fact that they may not be a homogenous group but significantly different in regard to many characteristics (Gartner et al., 1989) have to be taken into account. In line with the above, there have been challenging debates all over the world on the role played by Small and Medium Enterprises (SMEs) towards economic development. Therefore, a vast literature on the growth and performance of SMEs has been developed over the years. Small and Medium Enterprises (SMEs) have had a privileged treatment in the development literature, particularly over the last two decades. Hardly any arguments are put forward against SMEs, even if development policies do not necessarily favour them and economic programs, voluntarily or not, often continue to result in large capital investment. Arguments for SMEs come from almost all corners of the development literature programs, particularly in the less developed countries (LDCs), tend to emphasise the role of SMEs, even if practical results differ from the rhetoric. (Carlos Nuno Castel-Branco. May, 2003) Therefore, SMEs seem to be an accepted wisdom within the development debate. It is believed that growth in SMEs should have a positive effect on the living conditions of the people, their income level, housing, utilities. Castel-Branco (2003), in a study, revealed that this is not always true because areas where SMEs are performing so well attracts public attention and many competitors begin to troop into the area. This subsequently leads to over congestion with its associated problems of which accommodation is not an exception. The structure of SMEs in Ghana as perhaps one of the main engines of growth can be viewed as rural and urban enterprises. For urban enterprises, they can either be planned or unplanned. The planned-urban enterprises are characterized by paid employees with registered offices whereas unplanned-urban enterprises are mostly confined to the home, open space, temporal wooden structures, and employment therein is family or apprentices oriented. In the recent pursuit of economic progress, Ghana as a developing country has generally come to recognize that the SME sector may well be the main driving force for growth, due to its entrepreneurial resources and employment opportunities. Nevertheless, the existing attempts to explore empirically the roles played by SME in the economic development of a nation are still somewhat ambiguous. This can be attributed, more or less, to the fact that when examining economic progress per se, economists have tended to ignore the industrial structure of the economy and the impact this can have on such development. The ambiguity of the role of SMEs has therefore necessitated the need for a study to be conducted to access the actual impact of the proliferation of SMEs on the inhabitants of the Medina community. 1.2 Problem Statement The small business sector is recognized as an integral component of economic development and a crucial element in the effort to lift countries out of poverty (Wolfenson, 2001). The dynamic role of small and medium enterprises (SMEs) in developing countries as engines through which the growth objectives of developing countries can be achieved has long been recognized. The growth of small scale businesses in Ghana so rapid, that it is now seen as a daily affair. Many Potential owners of SMEs move to areas where the feel they can succeed to set them up there. More so, many factors may contribute to the movement of people to settle at certain geographical areas. It is believed that the factors that influence migration include the need for peaceful and violent free environment, the need for fertile business locations, the desire for privacy, government policy and a host of others. Specifically, with reference to the above, the Medina municipality of the Greater Accra region has experienced a noticeable growth and increase in the number movements into the area and for that matter SMEs increase in the last few years. It is important to mention that some research studies have been conducted to determine the real impact of migrations on host societies. In line with the above, this study sorts to assess the nature of SMEs in Medina with respect to the involvement of men and women, the main sources funds for them, the main objectives and challenges faced by SMEs in Medina, reasons the explosion of SMEs in Medina and the scio-economic impacts of this growth of SMEs in Medina. 1.3 Objectives: 1.3.1 Main Objective The main objective of this study is to assess the general impact of the plorefication of SMEs in Medina on the Medina municipality of the Greater Accra region. 1.3.2 Specific Objectives 1. To assess the nature and forms of SMEs in Medina and the relative involvement of women and men. 2. To identify the main objectives and challenges of SMEs in Medina and to rank them in order of importance. 3. Assess the main sources of capital for SMEs in Medina. 4. To assess the status of SMEs in Medina with regard to business registration, savings, record keeping and business account holding. 5. To determine the factors that account for the emergence of small scale businesses in the Medina community 6. To assess the socio-economic impacts of the growth of SMEs in Medina 1.4 Research Questions The study shall provide answers to the following research questions: 1. What is the nature of SME operation in Medina and the relative involvement of women and men? 2. What are the main objectives and challenges of SMEs in Medina and which are ranked more importance? 3. What are the main sources of capital for SMEs in Medina? 4. What are the status of SMEs in Medina with regard to business registration, savings, record keeping and business account holding? 5. What factors have accounted for the emergence of small scale businesses in the Medina community? 6. What are the socio-economic impacts of the growth of SMEs in Medina? 1.5 Justification of the Study It is difficult to analyze the performance, nature of operation and behavior of the SME sector in Ghana due to the lack of comprehensive data on them and their activities. The sector is not classified into sub-sectors and the last industrial survey was conducted in 1995 but covered only medium and large-scale industries. In respect of this, the justification of this study rests on the fact that, study will help provide information on the nature of SMEs in Medina with respect to the involvement of men and women, the main sources funds for them, the main objectives and challenges faced by SMEs in Medina, reasons the explosion of SMEs in Medina and the socio-economic impacts of this growth of SMEs in Medina. Furthermore, the study while provide vital information policy makers of the Medina municipality and all other stakeholders of the Medina community. Finally the study while produce information to will add on to existing literature for further studies in this area. 1.6 Scope and Limitations of the Study Due to time and resource constrains, this study is restricted particularly to the Medina community. The study focuses on the factors that account for the growth of SMEs in Medina and the socio-economic impacts of this change on the people of Medina among others. The study is limited in scope because it fails to cover the entire population of Ghana. The findings of this study may therefore lack generalizability as far as other communities in Ghana are concern. 1.7 Organization of the Study Chapter 1 deals with the background of the study, the problem statement, objectives of the study, justification of the study and organization of the study. Chapter 2 reviews both theoretical and empirical literatures on SMEs in general, in Ghana among others. Chapter 3 introduces the study area and describes the methodologies used to analyze the problems stated. It includes the methods used for data collection, and procedure for data analysis. Chapter 4 is devoted to presentation and discussion of results. Summary statistics of the variables used in the study are presented and discussed. Chapter 5 winds up this study drawing conclusions, their policy implications. Suggestions for future research based on the findings are made. CHAPTER TWO 2.0 LITERATURE REVIEW 2.1 Introduction This chapter reviews works on small and medium enterprises in the world, Africa and Ghana. The state of SMEs in Ghana is reviewed here. Also, Works on performance and determinants of performance of SMEs are captured. Furthermore, a section of this chapter assesses the various methods of measuring performance of SMEs which while help open up the understanding of the state of SMEs in Medina. Finally, this chapter closes with some migration theories to help facilitate the comprehension of the factors that actually account for human migration, in this case migration to Medina. 2.2 Definitions and Concepts of SMEs There is no single, uniformly acceptable, definition of a small firm (Storey, 1994). Firms differ in their levels of capitalization, sales and employment. Hence, definitions that employ measures of size (number of employees, turnover, profitability, net worth, etc.) when applied to one sector could lead to all firms being classified as small, while the same size definition when applied to a different sector could lead to a different result. The first attempt to overcome this definition problem was by the Bolton Committee (1971) when they formulated an â€Å"economic† and a â€Å"statistical† definition. Under the economic definition, a firm is regarded as small if it meets the following three criteria: i. It has a relatively small share of their market place; ii. It is managed by owners or part owners in a personalized way, and not through the medium of a formalized management structure; iii. It is independent, in the sense of not forming part of a large enterprise. The Committee also devised a â€Å"statistical† definition to be used in three main areas: a. Quantifying the size of the small firm sector and its contribution to GDP, employment, exports, etc.; b. Comparing the extent to which the small firm sector’s economic contribution has changed over time; c. Applying the statistical definition in a cross-country comparison of the small firms’ economic contribution. Thus, the Bolton Committee employed different definitions of the small firm to different sectors. 2.2.1 Criticism of the Bolton Committee’s â€Å"Economic† Definition of SMEs A number of weaknesses were identified with the Bolton Committee’s â€Å"economic† and `statistical’ definitions. First, the economic definition which states that a small business is managed by its owners or part owners in a personalized way, and not through the medium of a formal management structure, is incompatible with its statistical definition of small manufacturing firms which could have up to 200 employees. As firm size increases, owners no longer make principal decisions but devolve responsibility to a team of managers. For example, it is unlikely for a firm with hundred employees to be managed in a personalized way, suggesting that the `economic’ and `statistical’ definitions are incompatible. Another shortcoming of the Bolton Committee’s economic definition is that it considers small firms to be operating in a perfectly competitive market. However, the idea of perfect competition may not apply here; many small firms occupy `niches’ and provide a highly specialized service or product in a geographically isolated area and do not perceive any clear competition (Wynarczyk et al, 1993; Storey, 1994). Alternatively, Wynarczyk et al (1993) identified the characteristics of the small firm other than size. They argued that there are three ways of differentiating between small and large firms. The small firm has to deal with: (a) Uncertainty associated with being a price taker; (b) Limited customer and product base; (c) Uncertainty associated with greater diversity of objectives as compared with large firms. As Storey (1994) stated, there are three key distinguishing features between large and small firms. Firstly, the greater external uncertainty of the environment in which the small firm operates and the greater internal consistency of its motivations and actions. Secondly, they have a different role in innovation. Small firms are able to produce something marginally different, in terms of product or service, which differs from the standardized product or service provided by large firms. A third area of distinction between small and large firms is the greater likelihood of evolution and change in the smaller firm; small firms that become large undergo a number of stage changes. 2.2.2 Criticism of the Bolton Committee’s â€Å"Statistical† Definition of SMEs (i) No single definition or criteria was used for â€Å"smallness†, (number of employees, turnover, ownership and assets were used instead) (ii) Three different upper limits of turnover were specified for the different sectors and two different upper limits were identified for number of employees. (iii) Comparing monetary units over time requires construction of index numbers to take account of price changes. Moreover, currency fluctuations make international comparison more difficult. (iv) The definition considered the small firm sector to be homogeneous; however, firms may grow from small to medium and in some cases to large. It was against this background that the European Commission (EC) coined the term `Small and Medium Enterprises (SME)’. The SME sector is made up of three components: (i) Firms with 0 to 9 employees – micro enterprises (ii) 10 to 99 employees – small enterprises (iii) 100 to 499 employees – medium enterprises. Thus, the SME sector is comprised of enterprises, which employ less than 500 workers. In effect, the EC definitions are based solely on employment rather than a multiplicity of criteria. Secondly, the use of 100 employees as the small firm’s upper limit is more appropriate given the increase in productivity over the last two decades (Storey, 1994). Finally, the EC definition did not assume the SME group is homogenous, that is, the definition makes a distinction between micro, small, and medium-sized enterprises. However, the EC definition is too all embracing for a number of countries. Researchers would have to use definitions for small firms that are more appropriate to their particular `target’ group (an operational definition). It must be emphasized that debates on definitions turn out to be sterile unless size is a factor that influences performance. For instance, the relationship between size and performance matters when assessing the impact of a credit programme o n a targeted group (also refer to Storey, 1994). 2.2.3 Alternative Definitions of SMEs World Bank since 1976 – Firms with fixed assets (excluding land) less than US$ 250,000 in value are Small Scale Enterprises. Grindle et al (1988) – Small scale enterprises are firms with less than or equal to 25 permanent members and with fixed assets (excludingland) worth up to US$ 50,000. USAID in the 1990s – Firms with less than 50 employees and at least half the output is sold (also refer to Mead, 1984). UNIDO’s Definition for Developing Countries: Large – firms with 100+ workers Medium – firms with 20 – 99 workers Small – firms with 5 – 19 workers Micro – firms with < 5 workers UNIDO’s Definition for Industrialized Countries: Large – firms with 500+ workers Medium – firms with 100 – 499 workers Small – firms with ≠¤99 workers From the various definitions above, it can be said that there is no unique definition for a small and medium scale enterprise thus, an operational definition is required. 2.2.4 Definitions SMEs in Ghana Small Scale enterprises have been variously defined, but the most commonly used criterion is the number of employees of the enterprise. In applying this definition, confusion often arises in respect of the arbitrariness and cut off points used by the various official sources. As contained in its Industrial Statistics, The Ghana Statistical Service (GSS) considers firms with less than 10 employees as Small Scale Enterprises and their counterparts with more than 10 employees as Medium and Large-Sized Enterprises. Ironically, The GSS in its national accounts considered companies with up to 9 employees as Small and Medium Enterprises (Kayanula and Quartey, 2000). An alternate criterion used in defining small and medium enterprises is the value of fixed assets in the organization. However, the National Board of Small Scale Industries (NBSSI) in Ghana applies both the `fixed asset and number of employees’ criteria. It defines a Small Scale Enterprise as one with not more than 9 workers, has plant and machinery (excluding land, buildings and vehicles) not exceeding 10 million Cedis (US$ 9506, using 1994 exchange rate) (Kayanula and Quartey, 2000). The Ghana Enterprise Development Commission (GEDC) on the other hand uses a 10 million Cedis upper limit definition for plant and machinery. A point of caution is that the process of valuing fixed assets in itself poses a problem. Secondly, the continuous depreciation in the exchange rate often makes such definitions out-dated (Kayanula and Quartey, 2000). Steel and Webster (1990), Osei et al (1993) in defining Small Scale Enterprises in Ghana used an employment cut off point of 30 employees to indicate Small Scale Enterprises. The latter however dis-aggregated small scale enterprises into 3 categories: (i) micro -employing less than 6 people; (ii) very small, those employing 6-9 people; (iii) small -between 10 and 29 employees. 2.3 Why Small and Medium Scale Enterprises? The choice of small and medium scale enterprises within the industrial sector for this study is based on the following propositions (Kayanula and Quartey, 2000). (a) Large Scale Industry (i) Have not been an engine of growth and a good provider of employment; (ii) Already receive enormous support through general trade, finance, tax policy and direct subsidies; (b) Small and Medium Scale Enterprises (i) Mobilize funds which otherwise would have been idle; (ii) Have been recognized as a seed-bed for indigenous entrepreneurship; (iii) Are labour intensive, employing more labour per unit of capital than large enterprises; (iv) Promote indigenous technological know-how; (vii) Are able to compete (but behind protective barriers); (viii) Use mainly local resources, thus have less foreign exchange requirements; (ix) Cater for the needs of the poor and; (x) Adapt easily to customer requirements (flexible specialization), (Kayanula and Quartey, 2000). 2.4.0 The Role and Characteristics of SMEs 2.4.1 Role of SMEs in Developing Countries Small-scale rural and urban enterprises have been one of the major areas of concern to many policy makers in an attempt to accelerate the rate of growth in low income countries. These enterprises have been recognized as the engines through which the growth objectives of developing countries can be achieved. They are potential sources of employment and income in many developing countries. It is estimated that SMEs employ 22% of the adult population in developing countries (Daniels & Ngwira, 1992; Daniels & Fisseha, 1993; Fisseha, 1992; Fisseha & McPherson, 1991; Gallagher & Robson, 1995). However, some authors have contended that the job creating impact of small scale enterprises is a statistical flaw; it does not take into account offsetting factors that make the net impact more modest (Biggs, Grindle & Snodgrass, 1988). It is argued that increases in employment of Small and Medium Enterprises are not always associated with increases in productivity. Nevertheless, the important role performed by these enterprises cannot be overlooked. Small firms have some advantages over their large-scale competitors. They are able to adapt more easily to market conditions given their broadly skilled technologies. However, narrowing the analysis down to developing countries raises the following puzzle: Do small-scale enterprises have a dynamic economic role? Due to their flexible nature, SMEs are able to withstand adverse economic conditions. They are more labour intensive than larger firms and therefore, have lower capital costs associated with job creation (Anheier & Seibel, 1987; Liedholm & Mead, 1987; Schmitz, 1995). Small-scale enterprises (SSEs) perform useful roles in ensuring income stability, growth and employment. Since SMEs are labour intensive, they are more likely to succeed in smaller urban centres and rural areas, where they can contribute to the more even distribution of economic activity in a region and can help to slow the flow of migration to large cities. Because of their regional dispersion and their labour intensity, it is argued that small-scale production units can promote a more equitable distribution of income than large firms. They also improve the efficiency of domestic markets and make productive use of scarce resources, thus, facilitating long term economic growth. 2.4.2 Characteristics of SMEs in Ghana A distinguishing feature of SMEs from larger firms is that the latter have direct access to international and local capital markets whereas the former are excluded because of the higher intermediation costs of smaller projects. In addition, SMEs face the same fixed cost as Large Scale Enterprises (LSEs) in complying with regulations but have limited capacity to market products abroad. SMEs in Ghana can be categorised into urban and rural enterprises. The former can be sub-divided into `organised’ and `unorganised’ enterprises. The organised ones tend to have paid employees with a registered office whereas the unorganised category is mainly made up of artisans who work in open spaces, temporary wooden structures, or at home and employ little or in some cases no salaried workers. They rely mostly on family members or apprentices. Rural enterprises are largely made up of family groups, individual artisans, women engaged in food production of local crops. The major activities within this sector include:- soap and detergents, fabrics, clothing and tailoring, textile and leather, village blacksmiths, tin-smithing, ceramics, timber and mining, beverages, food processing, bakeries, wood furniture, electronic assembly, agro processing, chemical based products and mechanics ( Liedholm & Mead, 1987; Osei et al, 1993, World Bank, 1992). It is interesting to note that small-scale enterprises make better use of scarce resources than large-scale enterprises. Research in Ghana and many other countries have shown that capital productivity is often higher in SMEs than is the case with LSEs (Steel, 1977). The reason for this is not difficult to see, SMEs are labour intensive with very small amount of capital invested. Thus, they tend to witness high capital productivity, which is an economically sound investment. Thus, it has been argued that promoting the SME sector in developing countries will create more employment opportunities, lead to a more equitable distribution of income, and will ensure increased productivity with better technology (Steel & Webster, 1990). 2.5 SME Approaches There are several approaches or theories to entrepreneurship and small and medium enterprises. For the purpose of this study, the research team will dwell on three major theories. These include: venture opportunity, Agency Theory and Theory of Equity Funds 2.5.1 The Venture Opportunity The venture opportunity school of thought focuses on the opportunity aspect of venture development. The search for idea sources, the development of concepts; and the implementation of venture opportunities are the important interest areas for this school. Creativity and market awareness are viewed as essential. Additionally, according to this school of thought, developing the right idea at the right time for the right market niche is the key to entrepreneurial success. Major proponents include: N Krueger 1993, Long W. & McMullan 1984. Another development from this school of thought is what is described by McMullan (1984) as â€Å"corridor principle’’. This principle outlines that, giving prior attention to new pathways or opportunities as they arise and implementing the necessary steps for action are key factors in business development. The maxim that â€Å"preparation meeting opportunity, equals â€Å"luck† underlines this corridor principle. Proponents of this school of thought believe that proper preparation in the interdisciplinary business segments will enhance the ability to recognise good venture opportunities. Comparing the study with the above theory, the question that arises is: What are the factors or opportunities that have led to the proliferation of small and medium scale enterprises in Medina Township? Is it due to a particular market niche, creativity or market awareness? If so, then what socio-economic impact do they have on the people of Medina Township? 2.5.2 Agency Theory Agency theory deals with the people who own a business enterprise and all others who have interests in it, for example managers, banks, creditors, family members, and employees. The agency theory postulates that the day to day running of a business enterprise is carried out by managers as agents who have been engaged by the owners of the business as principals who are also known as shareholders. The theory is on the notion of the principle of ‘two-sided transactions’ which holds that any financial transactions involves two parties, both acting in their own best interests, but with different expectations. Major proponents of this theory include: Eisenhardt 1989, Emery et al.1991 and JH Davis – 1997. These Proponents of agency theory assume that agents will always have a personal interest which conflicts the interest of the principal. This is usually referred to as the Agency problem. 2.5.3 Theory of Equity Funds Equity is also known as owners’ equity, capital, or net worth. Costand et al (1990) suggests that ‘larger firms will use greater levels of debt financing than small firms. This implies that larger firms will rely relatively less on equity financing than do smaller firms’. According to the pecking order framework, the small enterprises have two problems when it comes to equity funding [McMahon et al. (1993, pp153)]: 1) Small enterprises usually do not have the option of issuing additional equity to the public. 2) Owner-managers are strongly averse to any dilution of their ownership interest and control. This way they are unlike the managers of large concerns who usually have only a limited degree of control and limited, if any, ownership interest, and are therefore prepared to recognize a broader range of funding options. Modern financial management is not the ultimate answer to every whim and caprice. However, it could be argued that there is some food for thought for SMEs concerning every concept. For example Access to Capital is really eye-opener for SMEs in Ghana to carve their way into sustaining their growth. 2.6 Policies for Promoting SMEs in Ghana Small-scale enterprise promotion in Ghana was not impressive in the 1960s. Dr. Nkrumah (President of the First Republic) in his modernization efforts emphasized state participation but did not encourage the domestic indigenous sector. The local entrepreneurship was seen as a potential political threat. To worsen the situation, the deterioration in the Balance of Payments in the 1980s and the overvaluation of the exchange rate led to reduce capacity utilization in the import dependent large-scale sector. Rising inflation and falling real wages also forced many formal sector employees into secondary self-employment in an attempt to earn a decent income. As the economy declined, large-scale manufacturing employment stagnated (Kayanula and Quartey, 2000). According to Steel and Webster (1991), small scale and self-employment grew by 2.9% per annum (ten times as many jobs as large scale employment) but their activities accounted for only a third of the value added. It was in the light of the above that the government of Ghana started promoting small-scale enterprises. They were viewed as the mechanism through which a transition from state-led economy to a private oriented developmental strategy could be achieved. Thus the SME sector’s role was re-defined to include the following (Kayanula and Quartey, 2000): (i) Assisting the state in reducing its involvement in direct production (ii) Absorbing labour from the state sector, given the relatively labour intensive nature of small scale enterprises, and; (iii) Developing indigenous entrepreneurial and managerial skills needed for sustained industrialization. 2.6.1 Government and Institutional Support to SMEs To enable the sector perform its role effectively, the following technical, institutional and financial supports were put in place by government. (i) Government Government, in an attempt to strengthen the response of the private sector to economic reforms undertook a number of measures in 1992. Prominent among them is the setting up of the Private Sector Advisory Group and the abolition of the Manufacturing Industries Act, 1971 (Act 356) that repealed a number of price control laws, and The Investment Code of 1985 (PNDC Law 116), which seeks to promote joint ventures between foreign and local investors. In addition to the above, a Legislative Instrument on Immigrant Quota, which grants automatic immigrant quota for investors, has been enacted. Besides, certain Technology Transfer Regulations have been introduced. Government also provided equipment leasing, an alternative and flexible source of long term financing of plant and equipment for enterprises that cannot afford their own. A Mutual Credit Guarantee Scheme was also set up for entrepreneurs who have inadequate or no collateral and has limited access to bank credit. To complement these efforts, a Rural Finance Project aimed at providing long-term credit to small-scale farmers and artisans was set up. In 1997, government proposed the establishment of an Export Development and Investment Fund (EDIF), operational under the Exim Guarantee Company Scheme of the Bank of Ghana. This was in aid of industrial and export services within the first quarter of 1998. To further improve the industrial sector, according to the 1998 Budget Statement, specific attention was to be given to the following industries for support in accessing the EDIF for rehabilitation and retooling: Textiles/Garments; Wood and Wood Processing; Food and Food Processing and Packaging. It was also highlighted that government would support industries with export potential to overcome any supply-based difficulty by accessing EDIF and rationalize the tariff regime in a bid to improve their export competitiveness. In addition, a special monitoring mechanism has been developed at the Ministry of Trade and Industries. In a bid to improve trade and investment, particularly in the industrial sector, trade and investment facilitating measures were put in place. Visas for all categories of investors and tourists were issued on arrival at the ports of entry while the Customs Excise and Preventive Service at the ports were made proactive, operating 7-days a week. The government continued supporting programmes aimed at skills training, registration and placement of job seekers, training and re-training of redeployees. This resulted in a 5% rise in enrolment in the various training institutes such as The National Vocational and Training Institute (NVTI), Opportunity Industrialization Centres (OIC), etc. As at the end of 1997, 65,830 out of 72,000 redeployees who were re-trained under master craftsmen have been provided with tools and have become self-employed. (ii) Institutions The idea of SME promotion has been in existence since 1970 though very little was done at the time. Key institutions were set up to assist SMEs and prominent among them was The Office of Business Promotion, now the present Ghana Enterprise Development Commission (GEDC). It aims at assisting Ghanaian businessmen to enter into fields where foreigners mainly operated but which became available to Ghanaians after the ‘Alliance Compliance Order’ in 1970. GEDC also had packages for strengthening small-scale industry in general, both technically and financially. The Economic Recovery Programme instituted in 1983 has broadened the institutional support for SMEs. The National Board for Small Scale Industries (NBSSI) has been established within the then Ministry of Industry, Science and Technology now (Ministry of Science and Technology) to address the needs of small businesses. The NBSSI established an Entrepreneurial Development Programme, intended to train and assist persons with entrepreneurial abilities into self-employment. In 1987, the industrial sector also witnessed the coming into operation of the Ghana Appropriate Technology Industrial Service (GRATIS). It was to supervise the operations of Intermediate Technology Transfer Units (ITTUs) in the country. GRATIS aims at upgrading small scale industrial concerns by transferring appropriate technology to small scale and informal industries at the grass root level. ITTUs in the regions are intended to develop the engineering abilities of small scale manufacturing and service industries engaged in vehicle repairs and other related trades. They are also to address the needs of non-engineering industries. So far, 6 ITTUs have been set up in Cape Coast, Ho, Kumasi, Sunyani, Tamale and Tema. (iii) Financial Assistance Access to credit has been one of the main bottlenecks to SME development. Most SMEs lack the necessary collateral to obtain bank loans. To address this issue, the Central Bank of Ghana has established a credit guarantee scheme to underwrite loans made by Commercial Banks to small-scale enterprises. Unfortunately, the scheme did not work out as expected. It was against this background that the Bank of Ghana obtained a US$ 28 million credit from the International Development Association (IDA) of the World Bank for the establishment of a Fund for Small and Medium Enterprises Development (FUSMED). Under the Programme of Action to Mitigate the Social Cost of Adjustment (PAMSCAD), a revolving fund of US$ 2 million was set aside to assist SMEs. This aspect is too scanty in the midst of the abundant information, especially with reference to Ghana. 2.7 Gender and Small Business Performance Until more recently gender differences in small business performance remained largely unaddressed by social scientists (Greene, Hart, Gatewood, Brush, & Carter, 2003). The majority of studies either disregarded gender as a variable of interest or excluded female subjects from their design (Du Rietz & Henrekson, 2000). However, it is generally accepted that male and female owner-managers behave differently and that these behavioral differences influence their performance (Brush, 1992), but these differences have been recognized but not fully explained (Brush & Hisrich 2000). A comparison of performance of male and female owner-managers in Java, Indonesia showed that female-owned businesses tend to be less oriented towards growth compared to male-owned businesses (Singh, Reynolds, & Muhammad, 2001). Boden & Nucci (2000) investigated start-ups in the retail and service industries and found that the mean survival rate for male owned businesses was four to six percent higher than for female owned businesses. Loscocco, Robinson, Hall & Allen (1991) in their study of small businesses in the New England region of the USA found that both sales volume and income levels were lower for female- than for male-owned businesses. In a longitudinal study of 298 small firms in the United Kingdom (UK), of which 67 were female owned, Johnson & Storey (1994) observed that whilst female owner-managers had more stable enterprises than their male counterparts, on average the sales turnover for female owners were lower than for male owners. Brush (1992) suggests that women perform less on quantitative financial measures such as jobs created, sales turnover and profitability because they pursue intrinsic goals such as independence, and the flexibility to combine family and work commitments rather than financial gain. In contrast to the above findings, Du Rietz and Henrekson (2000) reported that female-owned businesses were just as successful as their male counterparts when size and sector are controlled. In his study of small and medium firms in Australia, Watson (2002), after controlling for the effect of industry sector, age of the business, and the number of days of operation, also reported no significant differences in performance between the male- controlled and female-controlled firms.

Alcohol Proof Definition and Examples

Alcohol Proof Definition and Examples Grain alcohol or spirits may be labeled using proof rather than percent alcohol. Heres what proof means and an explanation of why its used and how its determined. Alcohol  Proof Definition Alcohol proof is twice the  volume  percentage of  ethyl alcohol  (ethanol) in an alcoholic beverage. It is a measure of the ethanol (a specific type of alcohol) content of an alcoholic beverage. The term originated in the United Kingdom and was defined as 7/4 the alcohol by volume (ABV). However, the UK now uses ABV as the standard to express alcohol concentration, rather than the original definition of proof. In the United States, the modern definition of alcohol proof is twice the percentage of ABV. Alcohol Proof Example:  An alcoholic beverage that is 40%  ethyl alcohol  by volume is referred to as being 80 proof. 100-proof whiskey is 50% alcohol by volume. 86-proof whiskey is 43% alcohol by volume. Pure alcohol or absolute alcohol is 200 proof. However, because alcohol and water form an azeotropic mixture, this purity level cannot be obtained using simple distillation. Determining ABV Since ABV is the basis for calculated alcohol proof, its useful to know how alcohol by volume is determined. There are two methods: measuring alcohol by volume and measuring alcohol by mass. The mass determination does not depend on temperature, but the more common percent (%) of total volume is temperature dependent. The International Organization of Legal Metrology (OIML) requires volume percent (v/v%) measurements be performed at 20  Ã‚ °C (68  Ã‚ °F). Countries belonging to the European Union may measure ABV using either mass percent or volume percent. The United States measures alcohol content in terms of alcohol percent by volume. The percentage of alcohol by volume must be labelled, although most liquors also state proof. Alcohol content may vary within 0.15% of ABV stated on the label, for spirits containing no solids and over 100 ml in volume. Officially, Canada uses US labeling stating percent alcohol by volume, although the UK proof standard may still be seen and heard. Common spirits at 40% ABV are called 70 ° proof, while 57% ABV is 100 proof. Over-proof rum is rum containing greater than 57% ABV or exceeding 100 ° UK proof. Older Versions of Proof The UK used to measure alcohol content using proof spirit. The term came from the 16th century when British sailors were given rations of rum. In order to demonstrate the rum hadnt been watered down, it was proved by covering it with gunpowder and igniting it. If the rum didnt burn, it contained too much water and was under proof, while if it burned, this meant at least 57.17% ABV was present. Rum with this alcohol percentage was defined to be 100 ° or one hundred degrees proof. In 1816, the specific gravity test replaced the gunpowder test. Until January 1, 1980, the UK measured alcohol content using proof spirit, which was equivalent to 57.15% ABV and defined to be spirit with a specific gravity 12/13 that of water or 923 kg/m3. Reference Jensen, William.  The Origin of Alcohol Proof(PDF). Retrieved November 10, 2015.